Judged by business leaders and entered jointly by client and designer, the DBA Design Effectiveness Awards are both rigorous and authoritative. They celebrate the power of design to drive business success and provide compelling proof of why design is a sound commercial investment.


'An amazing story of disruptive design, meaningful brand building with great collaboration of company and agency.' Jenny Fleischer, Beiersdorf AG

'Significant long term savings, reducing waste and creating better service - an impressive story.' Maggie Hodgetts, Waitrose

'A great showcase for the positive impact that design can have when we use creativity to improve the user experience.' Sean Carney, Royal Philips



Enter the awards


Grand Prix

The Government’s most ambitious international marketing campaign ever to stimulate jobs and growth in Britain, required the development and expression of a single unified, global brand to align stakeholders from 17 Government departments, and 350+ private and public partnerships across 144 global markets.

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Photo Gallery

See the glamourous winners collecting their trophies at the Design Effectiveness Awards ceremony on 11 February 2016. 

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Find the right design agency

An invaluable search tool, giving you access to member agencies of the DBA, who have the ability to deliver great creative and business results. Visit the DBA Directory.

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About the awards

The DBA Design Effectiveness Awards recognise the return on investment, a coherent, well-thought out and professionally executed design strategy can achieve.